Digital Communications & User Experience Design Strategist

Toyota Online Tool

TGPP-Online-screen-shotThis project for Toyota Motor Sales, USA (TMS) is used to manage proofing workflow and print production. The web-based tool allows Toyota, Lexus and Scion agencies to route proofs digitally to their marketing clients and the legal reviewers at TMS. At first the legal department was skeptical of participating in the use of the online tool, but once they had some experience with it they not only embraced it, but they mandate its use for legal approval of all advertising, marketing communications and collateral materials.

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